Fans of "The Legend of Zelda" can anticipate a new wave of merchandise as Nintendo and Hasbro announce a multi-year partnership to produce action figures and other collectibles. This collaboration arrives just in time for the franchise's 40th anniversary and the highly anticipated live-action film slated for release next year.
Hasbro and Nintendo Unveil "The Legend of Zelda" Figure Line Ahead of 2027 Film and 40th Anniversary
In a significant development for "The Legend of Zelda" enthusiasts, Nintendo and Hasbro have officially partnered to introduce a fresh line of six-inch scale collectible figures. The first trio of these eagerly awaited figures is set to debut at the San Diego Comic-Con 2026, which will run from July 23 to July 26. While specific characters remain under wraps, it is widely speculated that iconic figures such as Link, Princess Zelda, and Ganon will be among the initial reveals. This venture coincides with the legendary adventure series reaching its 40th anniversary and precedes the release of a live-action movie adaptation scheduled for April 30, 2027.
Billy Lagor, President of Hasbro's Toys and Board Games division, expressed enthusiasm for the partnership, highlighting the franchise's enduring legacy. "For decades, 'The Legend of Zelda' franchise has captivated fans through its deep lore, unforgettable characters and enduring sense of discovery," Lagor stated in a recent press release. He added, "By combining Nintendo’s iconic storytelling with Hasbro’s leadership in action and role-play, we’re delivering toys that invite fans to play, explore and forge their own epic adventures." Details about the full range of toys and collectibles are expected to be unveiled progressively, promising an extensive collection over the "multi-year collaboration."
The announcement builds on recent celebrations of the franchise's rich history. Earlier this year, the series marked its 40th anniversary, with the original "The Legend of Zelda" game having launched in Japan on February 21, 1986. Further celebrations are anticipated to continue into the next year. Fans have recently enjoyed a new Lego set depicting the climactic battle from "The Legend of Zelda: Ocarina of Time," and Nintendo has confirmed a remake of "Ocarina of Time" for release later this year. Additionally, a deluxe vinyl edition of the "Breath of the Wild" soundtrack is set to be released in September, further enriching the experience for long-time fans and newcomers alike.
This partnership between Nintendo and Hasbro represents an exciting new chapter for "The Legend of Zelda" franchise, extending its beloved universe beyond gaming into the realm of high-quality collectibles. It’s a testament to the series' lasting appeal and a thrilling prospect for fans to engage with their favorite characters in new, tangible ways. This initiative not only celebrates the past 40 years but also sets the stage for future generations of adventurers to discover the magic of Hyrule.